Environment Initiative Program

Mitsubishi Motors Environment Initiative Program

In July 2006, MMC introduced the Mitsubishi Motors Environment Initiative Program 2010, or EIP 2010. The EIP 2010 continues and expands on the 2002-2005 Environmental Sustainability Plan.

The EIP 2010 reviews four major areas of our environmental policy to bring them in line with new world-wide environmental regulations, including the 2005 Kyoto Protocol. The EIP 2010 also aims to reduce Mitsubishi’s dependence on oil.

Mitsubishi Motors EIP 2010 Outline:

1. Environmental Management

MMC will expand our integrated global environmental management framework beyond manufacturing systems facilities to include non-manufacturing affiliates and subsidiaries in Japan and around the world.


2. Prevention of global warming

MMC will improve fleet fuel economy by achieving compliance with the 2010 Japanese Fuel Consumption Standards in FY2007 and by pushing forward its development of clean diesel engines, high-efficiency transmissions and other core next-generation technologies including:

  • Bringing ethanol and other bio-fuel technologies to the operational stage to meet the diversification of energy sources.
  • Progressing research and development programs for and the commercialisation of Mitsubishi Motors' own Green Plastic line of materials and parts made from plant-based resins.


3. Prevention of environmental pollution

MMC will advance R&D programs to make next-generation electric vehicles market-ready. These vehicles will decrease environmental pollution, and help to reduce global warming and society's dependence on oil.


4. Recycling / Resource Conservation

While continuing to design our products so that they are easier to recycle, MMC will work to make all parts and components re-usable. We will also work to reduce shredder residue disposal costs and raise our shredder residue recycling rate before relevant legislation comes into force in 2015.

For the full EIP 2010, click here (http://www.mitsubishi-motors.com/corporate/environment/e/index.html)