June another record breaking month for Mitsubishi Motors
4th Jul, 2013
Mitsubishi Motors Australia Limited (MMAL) continues on its path of growth, following strong April and May results with a 42% increase on June 2012, a best-ever recorded import sales result for the importer.
VFACTS figures show June 2013 retail sales of 9,257; which is not only an all-time record for June import sales but the best ever recorded total for any import month result.
The first six months of sales (Jan-June) has recorded 37,329 units and sees MMAL record the largest import result for the period of any previous year, with a number of key models driving the growth.
June 2013 sales highlights:
Mirage - sales of 1,501, its best ever import result in any month.
Lancer - sales result of 1,753 is this key model’s best month since June 2011.
Triton’s 3,456 units is an all-time record month for Triton, with total Triton YTD volume of 13,054 units the best Jan-June result on record for the range..
Outlander - 1,251 units is the best June result on record for Outlander.
MMAL's Passenger volume in June exceeded 3,000 units (total Pass volume = 3,254 units) with both Mirage (1,501) and Lancer (1,753) being strong contributors.
Again, MMAL’s strength in the SUVs segment has resulted in an outstanding June result of 2,542, an all-time record June. The Jan-June 2013 volume for both SUV (12,378 units) and LCV (13,285 units) was an all-time first half record in both cases.
“This is an outstanding result for MMAL. It tells us we are moving in the right direction with our strong value for money product offerings as well as our competitive pricing strategy. We must continue to build on this momentum to ensure that 2013 sees even more record results for Mitsubishi. “said MMAL CEO Mutsuhiro Oshikiri.